One listing, live on every marketplace you pick

Why one marketplace is not enough

Buyers do not shop everywhere. Some go straight to StubHub, others compare prices on SeatGeek or TickPick, many fans in Europe use Viagogo, and last-minute buyers open Gametime on the way to the venue. Every marketplace has its own audience, and a listing only reaches the buyers of the marketplace it is on.

Listing the same tickets on several marketplaces puts them in front of more of those buyers, which tends to mean a faster sale, or a better price because you do not have to cut it to find someone.

Where double sales come from

By hand, cross-listing means one login, one form and one copy of the listing per marketplace. The trouble starts when a ticket sells: until you have taken it down everywhere else, a second buyer can buy the same seats somewhere else.

You can only deliver once. The second sale fails, and a failed delivery is expensive: marketplaces charge penalties, and the buyer gets comparable replacement tickets or a refund at your cost, sometimes for more than the original sale price.

How SyncSeats keeps every marketplace in sync

• You create the listing once: event, section, row, seats, price, delivery method and how the tickets may be split. You can also upload a CSV file.
• You choose, per listing, which marketplaces it should appear on.
• Our event team matches the event, the venue and the seat map on every marketplace, so the listing lands in the right place everywhere.
• The listing goes live on each marketplace you picked.
• A ticket sells on one of them: SyncSeats takes the listing down on all the others automatically.
• Only some of the seats sold? The rest stay live everywhere, with the new quantity.
• The sale lands in your fulfilment queue with its delivery method and deadline.

Seats and split rules

Every listing carries the exact seats and a rule for how buyers may split them: any split, no single ticket left behind, or the whole group only. The rule travels with the listing to every marketplace, so a pair you want to sell together is never broken up on one of them.

Know when it sells

Sales, delivery deadlines and payouts are pushed to email, Discord or Pushover, whichever you keep closest. You do not need to watch 17 dashboards to know that something sold.

See what sells, where

Because every sale runs through one place, you see revenue, margins and sell-through per event, per marketplace and per month. Enter what you paid for your tickets, and the margin is worked out for you.